北京赛车网址

哈尔滨市正德实用技术中等职业技术学校
统招全日制中职职业学校,全国统招代码: 6816
- 全国免费招生热线 -
0451-88007566

疫情下电商行业迎发展新机遇,专业人才缺口巨大!

 二维码 2

2020 nianxinnianyishibianbaofalexinxingguanzhuangbingduyiqing,baofasuduzhikuaichaochulejuedabufenrendeyuqi,kangjixinxingguanzhuangbingdufeiyanyiqing,chengweijuguoshangxiadetoudengdashi。zheiyangtufaxingdegonggongweishengshijian,jizhongguodegexinggeyedailailejudadetiaozhan。yiqingbaofakuodale”zhai”jingjideyingyongchangjing,bufenxiaofei“beipo”zhuanzhixianshang。danqishiyiqingbingmeiyoudusisuoyoudexiaoshouqudao,xiangfande,youyudaliangdejuminxuanzebimenbuchu,shangwangchengledaduoshurenzhuyaodeyulexiangmu,zheifandaohuicijiwangshanggouwupingtaidezengzhang,dianshangchengweizhuyaoxiaofeiqudao,yejinyibugaibianlerenmendexiaofeixiguan。tongshidianshangxiadezhibochengweilehenduoxingyefugongfuchan、mibuxiaoshousunshidezhongyaoshouduan,zhibodaihuoxiaoshouecongjiqianwanshenzhishangyiyuanyebuxianjian,zheixiezhubo、wanghongyichengdianshangqiyezuijixuderencai。

全民直播,电商带货,县长上阵直播

zhongguohulianwangluoxinxizhongxin(cnnic)28rifabudi45ci《zhongguohulianwangluofazhanzhuangkuangtongjibaogao》,jiezhi2020nian3yue ,woguowangminguimoda9.04yi,jiao2018niandizengzhang7508wan,hulianwangpujilvda64.5%,jiao2018nianditisheng4.9gebaifendian。zheiqizhongwoguowangluogouwuyonghuguimoda7.10yi,zhanwangminzhengtide78.6%;dianshangzhiboyonghuguimoda2.65yi,zhanwanggouyonghude37.2%。

jiangdaolijiaqi、weiyakenengmeiyourenbuzhidao,zuoweizhibojiede“mingxing”tamenyinqileguoneiyiguxindedaihuofengchao,zhumingzhuchiren、yanyimingxing、dav、gongsilaoban,tamentongyangtalangerlai,kaiqilezhibodaihuozhilv。yiqingyingxiang,gengshijinruquanminzhiboshidai。

zaiciciyiqingzhixia,shoubufendiqu、chengqudaolufengzu、wuliuyunshunandujiadadengyinsuyingxiang,youhenduochanpinyouqishinongfuchanpinchuxianlejiaoweiyanzhongdezhixiaoqingkuang,buguo,yezhengshizaizheiyangdebeijingzhixia,jinyibucushizheixiezhixiaodenongfuchanpin,fenfenjiangmuguangzhuantouzhidianshangpingtai,bingjielidianshangpingtaijiangxiaoshoucongxianxiazhuanzhixianshang。

shangwubu4yue23rizhaokaidelixingxinwenfabuhuishang,shangwubufayanrengaofengbiaoshi,yijidu“zhaijingji”chengweishichangredian。shangwudashujujiancexianshi,yijidudianshangzhibochaoguo400wanchang,100duoweixianzhang、shizhangzoujinzhibojian,huashendaihuozhubo,weidangdichanpin“daiyan”。

“2000wanwangyoumaikong24dun”,yiyezhijian,zuoshuiheimuerhuole。yuzuoshuiheimueryiyang,congtianjian“zou”jinzhibojiande,haiyouziguiqicheng、qianjiangxiaolongxia、xiaoganmijiu、wufengchayedengnongfuchanpin,tamenfenfen“chuquan”,chengweiwanghongnonghuo。4yue1ri,yangshixinwenfaqi“xiexieniweihubeipindan”huodong,yangshimingzuizhuguangquanheouyangxiadanlianheduoweiwanghongzhubo,zucheng“xiaozhupeiqi”he“sheidouwufazulanwoxiadan”zuhezhibo,liangchangzhiboweihubeidaihuozongechaoyiyuan。duojiadianshangpingtaiyejijixiangying,zhibokaishichengweizhunong“biaopei”。

主播、网红成为企业最急需人才

zhilianzhaopinxieshoutaobangdanfabude《2020nianchunjizhibochanyerencaibaogao》xianshi,2020nian2yuefen,taobaoxinzengjia100wanshangjia,xinkaiboshangjiahuanbizengzhang719%,yonghuhuanbizengzhang153%,bingdaidongpingtaichengjiaoetongbifanbei,meizhoudingdanlianghuanbizengsuchao20%。

zheiyiweizhe,daliangchuantongshangjiazaiyiqingqijiandiyicijiechuzhibodianshang,duigongyinglianguanli、zhiboyunyingdengbingbushuxi,zheijiuxuyaodaliangdedongdianshanghuizhibodezhuanyerencai。yeneirenshizhichu,yiqingxiadezhiboxingyeyijingchengweijiejuexiaofeizhechi、zhu、xing、yu、gou、youdexingongju,suizheyonghushuliangjizeng,xingyejiangjinrugengjiliedejingzhengjieduan。

genjudianshangzhikuwangjingsheyudianshangrencaibeijingsaichewangzhishangyingdongjiaoyuzuixingongtongfabudeyifen《2019 nianduzhongguodianzishangwurencaizhuangkuangdiaochabaogao》xianshi,beidiaochaqiyezhong,47% deqiyejixuxinmeiti、neirongchuangzuo、shequnfangxiangrencai;44% deqiyejixutaobaotianmaodengchuantongyunyingrencai;35% deqiyejixuzhubo ( zhuli ) 、wanghongdarenfangxiangrencai;32% deqiyejixukefu、ditui、wangxiaodengfangxiangrencai;30% deqiyejixuzhuanyeshujufenxiyuyingyongrencai。

zhilianzhaopinfabude《2020nianchunjizhibochanyerencaibaogao》xianshi,yiqingxiazhiboxingyezhaopinxuqiutongbinishishangzhang1.3bei,pingjunzhaopinxinchou9845yuan/yue。2020nianchunjiefugonghouyigeyuenei,zhiboxiangguangangweizhaopinzhiweishutongbishangzhang83.95%,zhaopinrenshuzengfugaoda132.55%。

淘宝直播工作人员 陈珏: 除了大家熟悉的主播之外,其实像客服、直播内容策划、主播助理这些后台工作人才也非常缺乏。现在一些高校跟电商直播相关的人才,没有毕业就被抢空,由此可见直播相关的人才非常紧缺。年后面试过程中,大量新人涌入直播行业,但其中真正符合企业要求的并不多,真正电商专业,懂直播的人才是当下急需的人才。

正德电子商务专业

zhengdexuexiaodianzishangwuzhuanyejiushiweiraodianzishangwuyunyingkechengweijichu,zhongdianpeiyangdianshangyunying、zhibodaihuo、shipinjianji、zimeitiyunyingdengzhuanyelingyuderencai。zhuanyekaishedianshangyunying、pingtaizhibo、shipinjianji、meigongsheji、jisuanjijichu、wangzhanzhizuo、guanli、xinmeiti、zimeiti、ps、ai、ae、shichangyingxiao、wenancehua、sheying、shangwuliyidengkecheng。zhuzhonglilunyushijianxiangjiehe,jianli“zhengdekefujidi”、zhibopingtaishixunxiangmu,duanlianxueshengdecaozuonengli,zuodaobiyejijiuye,jiuyejishanggang。

专业优势

1、100%安置就业

ruxueqiandingjiuyexieyi,100%anpaijiuye,wunianzaiganggenzong;

2、模块化教学

genjuxueshengdexingquaihaojijiaoxuechengguojinxingmokuaihuajiaoxue,jiaoxueguochengfenweimeigongshejimokuai、taobaoyunyingmokuai、xinmeitiyunyingmokuai、pingtaizhibomokuai,suoyoumokuaijunyishixunweizhu,duiyingbutongdegangweizhuanxiangxuexi,zhuangangxunlian,jinyibuyouhuatishengzhuanxiangjineng。

3、工学交替,校企合作

zaijiaoxueguochengzhongzhuzhongxiaoqihezuo,jianglilunheshijianxiangjiehe,zaijiaoxueguochengzhongyouduocixiaoneiwaideshijianjihui: “shuangshiyi”xiaoqishixun、xinmeitibianji、aiyunlurudeng;

4、封闭式管理

zhuzhongdeyu,fengbishiguanli,weiqiuxuelubaojiahuhang;

5、生本教育

guojilingxiandeshengbenjiaoyu,shuangyuanzhipeiyangmoshi;

6、随着电子商务、直播和多种新型媒体形式的发展,电子商务、电商直播、视频媒体、新媒体、自媒体等联系紧密,特开设相关课程并调整课程重点,紧跟电子商务时代步伐。


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